New at Target: Amy Smyth Made It

While persuing the shelves at Target the other day, I found this hilarious new line of greeting cards and stationery called Amy Smyth Made It.  As shown here, the cards - with bright colors and graphics - have funny taglines like "Tired of Texting" and "Going Old School with a Notecard".  They are also reasonably priced, at just $3.99 for a package of 12 notecards with envelopes.

Of course, when I went to Target's crappy website to find more information on Amy Smyth products, there was none.  So I went directly to the Amy Smyth site, where I found a gallery of their cards, a store locator, and the boilerplate "Amy Smyth Made It is a greeting card company that writes and designs of funny birthday cards, baby cards, friendship cards, get well cards, thinking of you cards, anniversary cards, love cards and congratulations cards."

PS: for a few belly laughs, go to the blog section of the Amy Smyth site.  Although it hasn't been updated since last December, it seems to be a compilation of cards that were a little too irreverent to be put into production.